2025 Guide: 6 Ways to Get More Leads Using WhatsApp Marketing

Want to Get More Leads Using WhatsApp Marketing?

WhatsApp marketing is one of the most effective ways to get more leads in 2025. With over 2.8 billion users and a 98% message open rate, WhatsApp offers businesses a direct, personal, and high-converting way to connect with potential customers. This guide explains 6 powerful ways to get more leads using WhatsApp marketing: setting up a business profile, using click-to-chat links, offering free value, sending broadcast messages, adding chat buttons to your website, and using groups or communities. WhatsApp marketing is simple, affordable, and beginner-friendly. If you want to get more leads using WhatsApp marketing, this guide is for you

Why Use WhatsApp Marketing to Get More Leads?

If you want to get more leads in 2025, you can’t ignore WhatsApp marketing.

• Over 2.8 billion users worldwide (Statista, 2025)
• 98% open rate for WhatsApp messages (MobileSquared)
• 45–60% average reply rate
• 69% of users prefer messaging businesses over email or phone (Meta/Facebook Business)

WhatsApp marketing is personal. People open messages fast. And they respond.

It doesn’t matter if you’re a solo entrepreneur or a growing business; you can use WhatsApp marketing to:

• Attract new leads
• Start real conversations
• Build trust
• Turn chats into customers

Let’s walk through six practical ways to get more leads using WhatsApp marketing.

1. Set Up a WhatsApp Business Profile

Before you do anything else, you need a WhatsApp Business account.

It’s free and designed for small businesses.

Why it matters:

A Business profile gives you tools that regular WhatsApp doesn’t.

Key Features:

• Verified business profile
• Auto-replies and away messages
• Quick replies
• Business info (email, website, hours)

Pro Tip: Add a friendly profile photo, short About section, and your correct contact details. Make it feel trustworthy.

How to get started:

1. Download the WhatsApp Business App (Android/iOS)
2. Register using your business phone number
3. Fill out your profile info

That’s it. You’re ready to get more leads using WhatsApp marketing.

2. Use Click-to-WhatsApp Links on Social Media

Click-to-chat links let people start a WhatsApp conversation with you in 1 tap.

It removes friction and helps you get more leads using WhatsApp marketing fast.

Where to use these links:

• Instagram bio
• Facebook posts or ads
• YouTube descriptions
• Email signatures
• Blog posts
• Business cards (QR codes work too)

Example link:

https://wa.link/yourbusinessname

Use free tools like wa.link to create custom links.

What to say in your posts:

“Need help? Click here to message us on WhatsApp!”
“Want a free consultation? Tap to chat!”

Reminder: People are more likely to click if there’s a clear benefit. That’s how you get more leads using WhatsApp marketing.

3. Offer Free Value to Start the Conversation

Most people won’t message you without a reason.

So, give them one.

Use a lead magnet:

Offer something valuable for free, but only if they message you on WhatsApp.

Examples:

• Free checklist
• Promo code
• Discount offer
• Mini-course
• Free consultation call

Why this works:

• People get something useful
• You get a qualified lead
• It feels like a win-win

Once they message you, you can keep the conversation going and get more leads using WhatsApp marketing.

Pro Tip: Tell them to save your number so they get future updates.

4. Use WhatsApp Broadcast Lists (Without Spamming)

Once you have leads, don’t let them go cold.

Use WhatsApp’s broadcast feature to message many people at once and get more leads using WhatsApp marketing.

But be careful, don’t spam.

What is a broadcast?

A message sent to multiple contacts. Each person receives it as a 1-on-1 chat.

Rules:

• Only people who saved your number will get the message.
• Keep it short, helpful, and non-promotional.

What to send:

• Weekly tips
• Promotions
• Product updates
• Event invites
• Customer success stories

Best Practice: Message once or twice a week. Always offer value to get more leads using WhatsApp marketing without annoying your audience.

5. Add a WhatsApp Chat Button to Your Website

Got a website? Turn it into a lead machine.

Add a WhatsApp button:

It lets visitors start a chat instantly. No forms. No friction.

Why it matters:

• Visitors may have questions
• A fast reply = a higher chance of conversion

Tools to add a WhatsApp button (no coding needed):

• Chaty
• Elfsight
• WhatsHelp

Real stat:

Businesses with WhatsApp chat buttons see up to 27% more leads (SleekFlow, 2024)

Pro Tip: Make the button visible on every page (especially pricing or product pages) to get more leads using WhatsApp marketing.

6. Use WhatsApp Groups or Communities (Smartly)

Groups and communities help you build a loyal audience and get more leads using WhatsApp marketing.

Who should use them:

• Coaches and course creators
• Event organizers
• Local businesses
• Online brands with engaged followers

How to use groups:

• Share exclusive content
• Run challenges or giveaways
• Offer early access to deals
• Build a community around your brand

Important:

• Don’t make it salesy
• Keep it helpful
• Moderate regularly

WhatsApp Communities let you manage multiple groups in one place, great if you have several audiences and want to get more leads using WhatsApp marketing efficiently.

Real-World Example: WhatsApp = More Leads

Business type: Online clothing store

What they did:

• Set up a WhatsApp Business account
• Added a WhatsApp link on Instagram and the website
• Gave a 10% discount to new chats
• Sent weekly new arrivals via broadcast

Results in 3 months:

• 2x more leads
• 40% increase in sales
• More customer reviews and repeat buyers

You can do the same and get more leads using WhatsApp marketing.

Quick Checklist: Get More Leads Using WhatsApp Marketing

• Create a WhatsApp Business Profile
• Add click-to-chat links to social media
• Offer a freebie to start conversations
• Use broadcast lists to follow up
• Add a WhatsApp button to your website
• Create groups or communities for engagement

WhatsApp Works: Backed by Data

• 98% open rate (MobileSquared)
• 45–60% reply rate
• 82% of buyers trust brands more after messaging (Zendesk)
• Businesses using WhatsApp get 27% more leads (SleekFlow)
• 33% higher conversion rates (Business.com)

WhatsApp marketing clearly helps you get more leads using a trusted, high-response channel.

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FAQs: WhatsApp Marketing for Small Businesses

1. What is WhatsApp marketing?
Using WhatsApp to reach leads, answer questions, and promote offers.

2. Is WhatsApp Business free?
Yes. The basic version is 100% free.

3. What are Click-to-WhatsApp links?
Links that let people start a WhatsApp chat with you instantly.

4. Do people need to save my number for broadcasts?
Yes, or they won’t get the messages.

5. Can I automate WhatsApp marketing?
Yes. You can use quick replies, away messages, or third-party tools.

6. Can I run WhatsApp ads?
Yes. Use Meta (Facebook/Instagram) to run click-to-chat ads.

7. How often should I message leads?
Once or twice a week. Focus on value, not spam.

8. Can WhatsApp be used for B2B marketing?
Yes. It’s great for consultants, freelancers, and agencies.

9. Is it better than email marketing?
WhatsApp has higher open and reply rates.

10. What if I don’t have time to do all this?
Hire a digital marketing agency that specializes in generating leads through WhatsApp. They can help you get more leads using WhatsApp marketing while you focus on your business.

11. Can I use WhatsApp on my desktop?
Yes. You can use WhatsApp Web or download the desktop app to manage chats more efficiently.

12. What types of content can I send on WhatsApp?
Text, images, videos, PDFs, audio messages, and clickable links.

13. Is there a limit to broadcast messages?
Yes. You can broadcast to up to 256 contacts at a time per list.

14. Can I schedule WhatsApp messages?
Not directly in the app, but third-party tools like WATI, Zoko, or WhatsApp APIs allow scheduling.

15. How do I know if WhatsApp marketing is working?
Track replies, click rates, and conversions. Use tools with basic analytics.

16. Can I segment my audience in WhatsApp?
You can manually create contact labels or separate broadcast lists based on interest.

17. Is WhatsApp secure for business?
Yes. WhatsApp uses end-to-end encryption, and the Business version follows Meta’s privacy policies.

18. What’s the difference between a group and a broadcast list?
Groups are interactive with all members. Broadcasts send private messages to individuals.

19. Can I collect feedback using WhatsApp?
Yes. Ask questions, run surveys, or request reviews directly in chats.

20. What should I avoid in WhatsApp marketing?
Avoid spamming, sending long messages, or being overly promotional. Keep it helpful and human.

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Conclusion

Getting more leads using WhatsApp marketing in 2025 doesn’t require big budgets or fancy tools. Just a business profile, smart links, helpful content, and real conversations.

Follow these six steps, and you’ll turn chats into customers in no time.

Let WhatsApp work for you and help you get more leads using WhatsApp marketing.